You’ll see NFTs on your Instagram feed soon, says Mark Zuckerberg


Whether or not you like using Non-Fungible Tokens (NFTs), you’ll probably see more of it. Filipino students have used it to raise funds to save Philippine Eagles, and even Nadine Lustre had a rare audio NFT launch. Recently, Mark Zuckerberg revealed that the digital collectibles would take up space on Instagram soon.

On Tuesday, Zuckerberg spoke with businessman Daymond John about the Metaverse at the SXSW Conference. The discussion shifted to the digital culture’s landscape. He said, ‘We are working on bringing NFTs to Instagram in the near term. I’m not ready to announce exactly what that’s gonna be today...’

‘Over the next several months, [people will have] the ability to bring some NFTs in, and hopefully over time be able to mint things within that environment,’ Zuckerberg added. He also shared that NFTs possibly have a big role in the company’s metaverse, where the clothing of avatars could be minted as an NFT.

nft instagram, <b> You’ll see NFTs on your Instagram feed soon, says Mark Zuckerberg </b>
Unsplash / Solen Feyissa

Zuckerberg highlighted his own add-to-cart habits as justification for developing Instagram into a shopping platform, ‘Probably most of the stuff that I wear, I probably bought through an Instagram or Facebook Shops or ads.’

While Zuckerberg wasn’t specific about the plan, the Financial Times reported in January that the Meta CEO hopes users will be able to display NFTs as profile pictures, producing NFTs, and establish a marketplace for these digital tokens in the long run.

A few people on the Internet have mixed reactions to Instagram’s upcoming move. Some think it’s interesting, while others see it as something risky since influencers with large followings might take advantage of it.

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