WATCH: The #WhenWithFilipinos ad is making Filipinos emotional

We The Pvblic
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The Department of Tourism has opened its new campaign to the pvblic and it’s going to replace the 2012 tourism slogan It’s More Fun In The Philippines with #WhenWithFilipinos.

The ad features traveler Jack Ellis exploring the wonders of the Philippines with the help of natives. He gets a native delicacy from a woman who calls him “anak”. Curious, the traveler asks a fellow Pinoy, “What does ‘anak’ mean?”

“It means ‘my child’,” he replied.

It looks like Filipinos have already warmed up to it.

https://twitter.com/robinxjames/status/824500590545743872

https://twitter.com/Sassy_ayra/status/824494364927807488

https://twitter.com/MariePaulyn/status/824462107705909248

Congratulations to the team behind the new ad!

The best part? We can expect more to come. Mabuhay! ?