It is every makeup junkie and fashion maven’s dream collaboration: the world’s no. 1 makeup brand and top model working together for a makeup collection that is to die for – the Maybelline x Gigi Hadid collection!
There’s no doubt that most fashionistas look up to top model Gigi Hadid for beauty and style pegs. Now, with the launch of her very own makeup collection in collaboration with Maybelline New York in the Philippines, there’s no stopping her Filipina admirers from getting this much-awaited makeup collection.
“The Gigi Hadid Collection is one of the biggest launches of Maybelline New York in history. Being able to partner with Gigi to create one of the most anticipated makeup collections of the year is truly a milestone for the brand,” says Cary Co, Marketing Director of Maybelline Philippines.
“We’re definitely excited to bring the collection here in the Philippines as soon as it was launched globally so Filipinas can enjoy creating Gigi’s coast to coast looks.”
The launch of the Gigi x Maybelline collection brought together well-known Youtube vloggers and social media influencers alike as they enjoyed various activities during the event.
Before testing the collection themselves, attendees took a quiz to know if they’re more of an East Coast Glam or West Coast Glow girl based on their personalities which then led them to the trying out the products themselves from Gigi’s collection.
They also walked through a photoshoot session with a professional fashion editorial photographer with themed photo walls inspired by Gigi’s two hometowns, New York and LA, plus a photo booth put up for their social media needs.
The Maybelline x Gigi Hadid collection is exclusively available at select Maybelline counters in SM Department Stores and Watsons Stores nationwide starting November 15, 2017.